Nicknamed Little Marrakech for its great walls, street vendors and bustling centre, Taroudant boasts beautiful treasures to be discovered, including its small medina and modest souks.

On this day excursion from Agadir Hotel/Port, you’ll begin with a walk to the majestic ramparts and 9 arched doorways. Visit the craft bazaar, located in the city’s alleys, renowned for its fine silver Berber jewellery and its carpets. People come from afar to haggle for these Berber carpets.

Surrounded by the High Atlas Mountains to the north and east and the Anti-Atlas Mountains to the south, Taroudant lies in the heart of a fertile valley.

Continue on 30km to the southeast to the ruins of an ancient kasbah, perched on a rocky outcrop overlooking the village of Tiout and palm groves reminiscent of Marrakech. The kasbah has been transformed into a tourist restaurant that dominates the site.

From the peak, take in breathtaking views of the High Atlas Mountains and the Souss Valley. Of interesting note, Fernandel starred in Ali Baba and the 40 Thieves, filmed in this palm grove in 1954.

See picturesque 16th-century Berber towns on the road back to Agadir.